About Us

Hi everyone, i'm Reece and THIS is Starboy. 

Based in Manchester, Starboy is a queer-owned menswear brand redefining what underwear (and beyond) can feel like. My dream has been to create pieces that empower all kinds of men and my mission is simple: to help you feel bold, seen, and unapologetically yourself.

I really believe that great underwear is about more than just fit — it’s about how it makes you feel. Every Starboy item is made with intention: combining elevated comfort, sharp silhouettes, and a touch of attitude.

Whether you're dressing to impress, to lounge, or just for you — Starboy is here to celebrate every version of masculinity.